If You Don’t Have Anything… What Do You Have?
If you lose your employment what will you do?
You money was coming from permanent employment or partial employment.
If that’s gone, what are the options in front of you?
What can you do so that you can build something?
I always say one thing. My entrepreneurship journey started in 2014, and from 2017 I started looking at the make money online space.
I keep saying—the best way right now is monetizing your expertise.
I want you to monetize your expertise.
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I Only Know HR/Marketing/Finance/Sales
Many of you say: “I was in corporate. I was doing a job. I don’t know what to do or how to do it. I know only HR. I know only Marketing. I know only Finance. I know only Sales.”
If you feel you “don’t know anything,” start with what you do know.
Work on that.
I always begin with four basic questions.
Q1: What Are You Good At?
Answer this. Write it down (drop it in the comments if you like; we can discuss). It’s a million-dollar question.
Examples:
- You’re good at recruitment.
- You’ve been doing HR.
- You’re good at interviews, communication, people management.
Write it down. This gives you your common area. If you find that common area, you’re done with step one.
Q2: What Do You Love Doing?
Again, a million-dollar question. We’re doing jobs, doing work—but we often don’t know what we actually like doing.
Examples:
- You like talking to people, communicating.
- You like reading motivational books.
- You like online teaching or online reading.
Me: I like earning money online. I’m into the MMO (Make Money Online) space.
I love creating content and talking on topics. Write your own list the same way.
Q3: What Problem Are You Trying to Solve in the Marketplace?
Which problem can you uniquely solve?
Use your brain, pick up a pen and paper, write it in the comments. We’ll work together; it’s more fun.
Right now, jobs are a big problem. Look around your domain:
- People have job problems.
- People have relationship issues.
- People have money issues (money is not being saved).
List the problems people have.
Then pick the ones you can uniquely solve.
Example from me: if somebody is working in a job, I can help that person monetize his expertise—turn expertise into money, alongside the job and post the job too. That’s where I help.
Q4: For What Can You Be Paid?
Assume your job disappears today—X, Y, Z reason. For what will the market pay you?
My example:
- I have a PhD and UGC-NET.
- I know digital coaching.
- I know affiliate marketing (I have earned $4,000–$5,000).
- I can teach Economics.
- I can do digital consultancy.
You write your own list. When you have these answers, you’ll see a column we call your IKIGAI.
IKIGAI (as I said here):
- What you’re good at?
- What you love doing?
- What you can be paid for?
- What is the problem you can solve uniquely?
- The common overlap becomes your IKIGAI.
Share your 4 answers with me on LinkedIn — let’s discuss together.
Quick Example: HR Recruiter — Play the Full Circle
Assume you’re an HR recruiter. You like taking interviews, you like communication. You’re good at communication, connecting with people, people management.
Right now people’s problem: jobs—not getting one or losing one.
Don’t just coach “interview answers.”
Play the full circle: from job searching to getting the job.
Give full support, end-to-end.
When you play the full circle, you enjoy it, there’s market need, and people will pay.
That’s it—work done.
The Three Big Markets That Always Pay
There are three broad areas people pay for:
- Health
- Wealth
- Relationships
Fix one of these and people pay.
Day One Mindset (My Recent Loss)
Assume today is Day 1.
You have no job.
I can say this calmly because I’ve lived it.
Just a week ago, I lost a 21-month assignment.
When a 21-month project ends, a fixed contribution stops—small or big, it was support.
So, whether it’s your Day 1 or mine, the advice is the same:
- Answer Q1, Q2, Q3, Q4.
- If you’re still confused, connect with me, or write in the comments—we can talk there.
If you want my personal help, book a Business Monetization Clarity Call here.
You’ll start getting ideas. Then the next problem comes: “I know what to do—how do I monetize?”
Step 1: First, Build Proof
If you want to monetize, you need proof.
You’ll go to people and say, “I help end-to-end—from job search to getting the job. Interview prep, communication, what to say here, what to say there.” Nice. But most won’t buy yet.
Job vs Business: Expect the Curve
A job is a straight path. Business/self-employment isn’t. There are ups and downs. Think business cycles. Results also come in cycles. If you’re starting from zero, the swing will take time.
Start With Your Existing Contacts
Don’t try something “new” on day one.
Open your contact book. Call people you already know—whoever makes sense for the service you want to offer.
Simple script:
- “Hi <Name>, what’s happening?”
- They say, “Searching for a job.”
- You: “Do you know someone looking for a job?”
- Often they’ll say, “Me.” Or they’ll know many people.
Say this:
“I’ve recently started helping people who are looking for a job. I’m working with them. Can we get on a free call? I’ll work with you free for one week. If you’re satisfied, would you give me a positive note/testimonial and refer more people? I just want to help for a week.”
Week 1 Goal: 3 Active Clients, 3 Testimonials
- Call 10 people a day for 3 days = 30 calls.
- Expect around 3 to say “yes” to working with you.
- Work one week with those 3.
What happens?
- You get Testimonial 1, 2, 3 (video or written).
- People like to reciprocate when you genuinely help. They’ll write or speak well about you without you asking.
Now you have proof.
Week 2: Repeat Outreach, Move to Paid
Next week:
- Again call 30 people (same script).
- Invite them to 1-on-1 Zoom calls. Face-to-face helps understanding and improves results.
A line I was told (and it’s true):
“If someone doesn’t take action in your presence, how will they take action in your absence?”
So bring them into your presence and drive action.
In those first 10 calls you might be:
- Clarifying their problems (Q3).
- Noticing what you actually love doing (Q2).
- Testing if people are ready to pay.
Because now you have testimonials, you can say:
“Last week I worked with three people. Here’s what they’re saying about me. I can also work with you.”
From here, propose a paid session/package.
If you don’t have a session yet, create a simple one now—your proof gives you permission
TL;DR Action Plan
- Answer Q1–Q4 (Good at / Love / Problem / Paid for).
- Pick one full-circle offer inside Health/Wealth/Relationships.
- Week 1: 30 outreach calls → work free with 3 → collect 3 testimonials.
- Week 2: 30 more calls → Zoom 1-on-1s → present paid offer using last week’s proof.
- Keep cycling. Results follow the business cycle—stay consistent.
Drop your answers to these 4 questions in the comments—I’ll read and reply.