The CASH Model: How Working Professionals Join the Top 2%

Table of Contents

My Mission is to get you Getting You Into the Top 2%

  • 5.52 billion people have internet access (67.5% of world population)
  • 2.6-2.9 billion people still have No internet access
  • 1.57 billion people work as freelancers globally (46.6% of workforce)
  • Only 12% of global labor force participates in online freelance work

State Of World Earning Affairs

  1. Total population: 1.46 billion people
  2. Internet users: Approximately 900 million (about 62% of the population)
  3. Digitally literate: Around 280 million people
  4. Digital payments users: Estimated 200-220 million people
  5. Know how to earn online: About 70 million people
  6. Actually earning online: Around 28 million people

There are only top 2 percent in India who are making money online and top 12% globally.

This 2-4% of the online population making money online consistently.

The CASH Model Solution

What is the solution I have for you to get in 2 percent?

The solution I the model called CASH.

CASH model represents:

  • C for Coaching
  • A for Affiliate marketing
  • S for Services
  • H for High ticket

The model of CASH through which you will actually make money online.

This is the only CASH model I am following.

The Reality Check: Why 2% Isn’t Easy

The journey to get into that 2% is unclear path alone.

“Yeh ishq nahi aasan, bas itna samajh lijiye – ek aag ka dariya hai aur doob ke jaana hai.”

“This love isn’t easy, just understand this much – it’s a river of fire and you have to drown to cross it.”

The Power of Small Steps

Recently I was watching a Netflix movie called Lucky Bhaskar.

A person does not have even the monthly payment amount to pay bills. However he becomes someone who has 120+ crores or more.

How is it possible? It starts with one step.

Let me show you what I mean.

On my smartwatch, I have a goal of 10,000 steps.

As of now, it shows 2,392 steps.

So that’s approximately 23% of what I want to achieve.

I didn’t work for that 23% – It happened becase I took some steps.

Your Current Challenges

You are a working professional thinking “you want freedom from this job. this is what you are not getting.”

Or you want addtional 25K, 30K, 50K, 100K INR to create.

Even if you can create 25-50K, you will be much more happy. At present, you are not in the top 2 percent.

The problem is consistency, because you don’t have time.

You’re working Monday to Friday or Monday to Saturday.

You’re a weekend warrior – you can give yourself saturdays and sundays.

What’s Killing Your Progress

  • No Time
  • No Consistency
  • Money issues
  • No Focus
  • Family responsibilities
  • Self doubt – you are always thinking – this problem is there inside me and I am worthless.”

The Consumption Trap

In reality something that is not allowing you to move is constant consumption.

You are watching reels, videos, podcasts, reading books, attending seminars and workshops.

You keep consuming but nothing happens because this is leading to information overload.

The Solution: Small Steps and Time Blocking

Breaking Down Your Goal

Let’s say your goal is to make ₹50k per month online.

You have 30 days, so if your target per day is calculated, it’s ₹1,700 per day.

Your target is too low now and you need only ₹1.7K per day only

Your Daily Schedule Breakdown

Let me show you how to create a reverse schedule:

  • 6 AM to 9 AM: Office preparation and commute
  • 9 AM to 5 PM: Job
  • 5 PM to 6 PM: Office to home commute
  • 6 PM to 7 PM: Rest
  • 7 PM to 8 PM: Family time/dinner
  • 8 PM to 9 PM: Family time
  • 9 PM to 11 PM: YOUR MOST PRODUCTIVE TIME – BLOCK THIS
  • 11 PM to 6 AM: Sleep (7-8 hours)

Can you devote only one hour from here?

I’m asking you to devote one hour. one hour here and one hour there, or you can devote two hours in that 9-11 PM slot.

The CASH Model in Detail

Understanding Job Constraints

I understand you have constraints in your job:

  • You can’t show your face on social media
  • You can’t go live
  • You have Confidentiality issues
  • You do not want your boss, company, workplace to know you are doing something online.

Perfect solution: Personal branding and consultation.

1. Affiliate Marketing

Affiliate marketing means selling other people’s products or services.

Look what are the affiliate options available

Amazon affiliate is there – direct affiliate with Amazon.

My affiliate accounts have paid me some hundred to thousand dollars.

Find out affiliate programs in your Niche.

2. Coaching

I do digital coaching – I teach people, I help people to launch their profitable coaching business.

3. Services

You can give consultation services. Continue your job and keep working.

Let’s say your company is a ₹100 crore ($100 million), ₹1000 crore ($1 billion) company.

You can provide consultancy to smaller ₹10 lakh ($100,000), ₹1 crore ($1 million) company startups.

They can grow with your existing knowledge.

Keep continuing your job, take the money.

After one year or 1.5 years, once you have developed the model, you will be able to make ₹50,000 ($600) a month.

Even if you do not have a job, you could earn ₹1,00,000 ($1,200) or ₹1,50,000 ($1,800) per month.

My Three-Step Model

Step 1: Start – coaching, affiliate marketing, services

Step 2: Scale and max out

Step 3: Step out

This is the three-step model of CASH that I teach people.

The LinkedIn Advantage

If you are a corporate professional between the age of 25 to 45, I want you to focus on LinkedIn because LinkedIn can give you leverage.

LinkedIn is equal to leverage.

Let’s say you are a business analyst.

If you talk more about business analysis on LinkedIn and share some ideas and stories, you will get job promotions or offers from other companies.

Maybe a small business owner will contact you saying, “Hey, I need some analysis. Can you help me out?”

This is how you get your clients. This is how actually clients reach you.

Final Thoughts

The road has never been easy for me either.

On 31st December 2023, I was also struggling – credit card debt, thinking something great would happen, but nothing happened because I was putting part-time effort and getting part-time results.

But when you max out – when you feel you need more people or time, get more time, but you need people to do the basic work.

Employ them. After six months, one year, one and half years, two years – that’s the time when you can transition from your job.

Till that time, keep figuring out the model.

Till the time you have actually got the model, take leverage of people, money, and technology.

We’ll talk about something more deeper in the coming sessions about CASH – coaching, affiliate marketing, services, and high ticket.

If you want to know more about the CASH model let us connect.

Join 500+ working professionals building their CASH model.

Ready for personal guidance? Book a FREE Call

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